Why You Hate Cold Calling But Shouldn’t!

Most sales reps hate prospecting by phone. Part of the reason is that they believe some of the many myths that have been perpetuated over the years about “cold” calling. Most of these are nonsense, and just plain wrong. Perhaps you’ve heard them: Cold Call Myth: “It’s just a numbers game.” Truth: It’s a quality game. […]

Killer Tips to Master Your Voice For “Over the Phone” Marketing

Doing phone calls can be the most terrifying part of marketing. It is possibly the most critical link in the sales process. So it is very important when making calls to portray the right image. When you learn to control your voice, then you can master your calls for success. You need to sound confident, […]

Top 5 Reasons Why Your “Cold Calling” May Suck!

So let me guess . . . you’re here because of two things. 1)You was lured by the catchy title? And 2) Your “cold calling” efforts are driving you insane trying to get more prospects? Either way, you are about to learn why most people absolutely suck at “cold calling” . . . “Cold calling” […]

What do you need to know about follow-up?

Following-up with connections, marketing campaigns, networking, or phone calls is more a matter of discipline and time management, Ninety-nine out of one hundred people I know really do not know how to follow-up. Most of the lack is due to not knowing what to say or thinking they are begging for the business. In reality, […]

The Four Covert Skills of Telemarketing

Most prospects do not want to feel as though they are being sold to, they want to believe as though they are being looked after and served. On any given day a person is met by thousands of commercials for the next big thing so it is no wonder that when it comes to sales, […]

Customer-Friendly Cold Calling

That’s how we begin a conversation with another person – talking about them rather than talking about ourselves. It’s just a very common dynamic that occurs in any human interaction. When you’re dating somebody, for instance, if you just talk about yourself, they’re not going to like you very much, right?  It’s the same in cold […]

Jump Start Your Marketing Campaign with a Telemarketing List

Next, you should consider hiring an outside telemarketing services firm to contact your list. Why Should You Hire an Outside Telemarketing Services Firm? Unless your company has an in house telemarketing division you may also want to hire a telemarketing services company to make outbound and/or take inbound telephone calls. An effective telemarketing services company can add […]

Are You Making Cold Calling Tougher By Making These Six Common Cold Call Errors?

They taught us wrong! We have to change our cold call approach if we want to sell more. Whether you are cold calling in person or by telephone, there are several common errors many salespeople make that are easy to avoid. Some things that costs us sales in cold calling seem like good ideas but […]

Cold Calling Tips from the Movies

I like this film but this clip I really love. It embodies the passion of cold calling in the eighties when things were more pushy. Things haven’t changed that much since then – and you could never get away with this these days.

Cold Calling Tips – We Want More Customers

How often do you ask yourself, “I wish I had more customers?” I bet that if you are in sales it is most likely a lot. We are constantly told that there is enough customers to go around for everyone, yet no matter how hard you try there never seems enough. I think that worrying […]