Posts Tagged ‘coldcall’

How To Overcome The Fear Of Cold Calling

In this article today I would like to discuss several tips, tricks, and techniques that just about anybody can use to overcome the fear of cold calling.

Nobody likes cold calling right away. In fact most people absolutely hate it, I mean loathe it with every ounce of their being. You’re basically calling up strangers and trying to convince them to buy something from you when you know, you know they don’t want anything to do with you and consider you to be a rude and obnoxious waste of their time.

I’m not going to sugarcoat it, it’s no fun! But the fact of the matter remains that cold calling is a legitimate, and established, and profitable form of marketing that most major companies use extensively and so it will never truly go away.

If you have the misfortune of being hired to do cold calling you may be scared to death to do it, but luckily there are several things you can do to help lower your anxiety, overcome your fear, and ultimately grow to enjoy cold calling… as hard as that may seem, and that’s what I’d like to discuss in this article today.

The first thing to realize is that this is just a problem in your head. It’s a complete mental problem. There’s nothing physical about this. You can’t see the people, and they can’t punch you in the nose, so any problem you have is in your mind and therefore as soon as you get your head screwed on straight your fear will disappear.

So tell yourself that rejection hurts only for a second or two. Besides, you’re never going to see these people, and you’re never going to have to talk to them again… so what do you care?

One way to overcome your fear is to simply set goals for the number of calls you want to make each hour. It’s also a good idea to set goals on how many calls you’d like to make in a day. When you do this, it becomes a game and you stop thinking about the other people on the other end of the line and start thinking only about meeting your goals and beating your own expectations.

Give yourself a little treat whenever you meet your goals. It doesn’t have to be anything big, maybe take a coffee break or a quick walk around the office to stretch.

Another tip is to trick yourself into being happy with little things. Tell yourself that you’ll be happy just to introduce yourself to the caller. Tell yourself that as long as you can do that everything is okay.

Then once you get comfortable introducing yourself set the bar a little higher. Tell yourself “all I have to do is introduce myself and mention the name of the product I’m selling and everything will be okay”. Gradually increase this until you’ve become comfortable giving out your entire pitch.

So there you have several very easy tips that anybody can use to help overcome their fear of cold calling. No matter how you do it I promise you this; as long as you stick to it eventually that fear will go away and it will become just another job like any other.

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10 Tips for Telephone Success

The telephone is an often under-appreciated and much maligned piece of office equipment. Have you stopped to consider how much business you conduct over the telephone? These 10 tips will help you improve your telephone presence and presentations.

1. You are the “Manager of First Impressions” for your business. Whenever you pick up the telephone, put a smile on your face first. It will enhance your vocal quality and you will sound pleasant and relaxed.

2. Listen attentively to the person you are speaking with. Recall why your dog is such a good listener: listen actively and in the moment. Multi-tasking is the enemy of effective listening.

3. Let other people talk! Make sure your caller has completely finished speaking before responding. Remember: sometimes they aren’t done talking; they are just coming up for air.

4. Use open-ended questions to get people to speak more freely. You should always talk less than the person you have called. It makes others feel more comfortable, particularly if you are asking them to make a decision. The more they talk, the easier it is for them to “buy into” what you are proposing.

5. To create affinity with your callers, speed up or slow down your speaking voice to better match theirs. They won’t realize why they feel comfortable, they just will.

6. Use your words for best results. Keep in mind you can phrase anything positively, negatively or neutrally. Phrasing your words positively will help you get better results more easily.

7. Voice mail can be your friend. Avoid leaving voice mail messages but if you must, think of it as a 30 second commercial on a highly rated radio program. You have the opportunity to get your message into the “ears” of your most desired audience. Your message should reflect this.

8. Plan your telephone presentations in advance. Think out all the various scenarios you might be faced with and write it out. This is called pre-call planning.

9. Tape yourself for self-improvement. Listen to yourself carefully and decide what areas you want to improve.

10. Make an action plan. Focus on only one area at a time. When you feel comfortable, move to your next area and repeat.

We use the telephone as our primary form of personal communication. People who are good with this medium increase their opportunities for success.

Jo Ann Kirby is president of KRG Communications Group. She has 20 years experience in sales, telephone sales and sales management and an extensive background in training and development. Her background also includes extensive b2b telesales management experience. Jo Ann has been published in The Toastmaster, NAPPS Network and Commerce magazines. More can be found at http://www.krgcommunications.com

Article Source: http://EzineArticles.com/?expert=Jo_Ann_Kirby

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