Cold Calling Tips for Lazy People
If you are time-challenged or just pure lazy – here are some powerful cold calling tips. There comes a time in a sales person’s career, when cold calling has to be done. In all the years of selling and teaching individuals how to cold call, I have yet to meet anyone who likes it. If you’re anything like other people, you probably hate it too. And because most of us hate cold calling, we spend no time working on cold calling tips.
So I’ve now got some amazing cold calling tips for anyone who basically doesn’t have the time to practice.OK, these cold calling tips are extremely powerful. All you need to do is try one or two of them next time you cold call.
- Cold Calling Tip: If you’re calling up a customer cold, always thank them for taking your call. This does several things. 1) It shows awareness that they are busy, (an excellent business trait that conveys professionalism). 2) It allows them to think that you will not take up their time, (even though you will . . . it will come across differently)
- Cold Calling Tip: Never try to pitch the ‘Gatekeeper’! In case you’ve never heard of the word, gatekeeper, it generally refers to anyone who screens an incoming call. This can be a receptionist or even a secretary. Bottom line, they get tons of calls just like yours all day. They use phoney phrases such as, ‘I’m afraid he’s busy at the moment!’ or ’she’s away from her desk at the moment’. Or even the classic – ‘He’s in a meeting’! In other words – complete trash speak. So don’t think that by trying to pitch them they’ll treat you as an exception and pass you straight through. Or even leave a message for you on your behalf. Simply thank them, and move on.
- Cold Calling Tip: When asking for an appointment, don’t ask them ‘Do you have your diary available?’ Instead, use the phrase, ‘I’m looking at the morning of July 14th, its a Monday. How’s that for you?’ This works 98% of the time because they will most likely say, “Can’t do that day, but I can do the Tuesday”. The reason it works is you’ve given them a clear indication that you are serious, and have given them a concise date. It’s not wishy-washy and easy to overcome.
For now this is Part One. And remember, these cold calling tips are for the time-challenged and the lazy. So I’ll spoon feed you some more powerful tips in the next few days. Look out for them. And if you’re really serious about being a success at cold calling, then download our free report today.